Warehousing Services
We have the OneSource storage solution for your printed material: we offer FREE warehousing for our customers.
This warehousing solution allows you to free up critical storage space in your office. In addition to this, you can also take advantage of the various price breaks offered on the products you use every day.
You can be assured that the pallet and rack storage system in our warehouse will protect your inventory. When you need to release some of your products, you can go online, log into your account, and access our computerized inventory services. If we receive your release requisition by 11 a.m. CST, we can usually ship the same day.
Some of the capabilities of this on-line system include:
– Release of your products
– Multiple ship-to locations
– Inventory reports
– Usage reports, by branch location
– Reorder of your products
Forms Management
ON-LINE INVENTORY MANAGEMENT
We take pride in this comprehensive On-Line Inventory Management system. Used in conjunction with our warehouse, it will increase your efficiency by:
• Streamlining your order processes
• Minimizing your out-of-stock occurrences
• Improving management of your forms and envelopes
The inventory management segment of the system allows you to view your complete inventory on-line. On your password-protected site, you will see a picture of each stored item, the quantities on hand and usage patterns of each product. You will also be notified when you need to re-order, based on your usage.
The distribution segment of the system allows you to release your products to multiple branches. Warehouse release requisitions processed before 10 a.m. CST generally ship the same day.
Our inventory management system puts you in control of your print materials.
Marketing & Mailing Services
OneSource takes on additional meaning here. Throughout the years of working for credit unions on a nationwide basis, we have been called on more and more to be a single- source provider in the area of marketing.
After you decide to let us produce your marketing promotion piece, you will find a turnkey service waiting. You can select from one of our many stock design postcards ready to get your message out or our outstanding design team will create a postcard specifically for you. You can coordinate your postcards with matching statement stuffers, drive thrus and posters to reinforce your message to your members. To get your postcards to your members let us do the mailing for you.
The mailing service is relatively new…..three years old to be exact. We hesitated adding any new service until we were sure it could always go smoothly and save you precious hours and dollars. Just email your mailing list to us in an excel or spreadsheet format and we will do the rest.
We want to be known as your OneSource supplier.
Marketing Campaigns
Whether your goal is to increase your membership or simply to let your members know of a particular service of interest, we can design a complete marketing campaign for you.
Some of our marketing tools include:
– Direct mail with our customized billboard postcards to announce the event or message
– Our economical mailing service to free up your staff’s valuable time
– Our coordinated drive thru envelopes, statement stuffers, banners and posters to reinforce your message
– Ad specialty items to enhance your name recognition
– FiveStar
Our customers have had many successful campaigns in the following areas:
– A new branch opening
– An enhanced SEG
– Annual meeting announcements
– Home equity loan promotions
– Introduction of on-line banking and bill pay to your members
Call us to assist you in your successful marketing projects.
Design Typesetting
Credit Union Marketing has it’s own in house art department. We provide a broad range of art services. Our art services include typesetting, logo design, custom marketing campaigns, etc.
It is so important to coordinate the look of your envelopes, receipts, checks and key marketing pieces such as postcards and ad specialty items. You want your members to know with just a glance that what they received from you is from “their credit union”.
You may need a new logo or you may want to redesign your envelope and forms copy for instant recognition. Our design team can do this.
When submitting your art, we accept many different formats (.ai, .eps, .cdr, .tif, etc.). Adobe Illustrator, Adobe Photo Shop, Corel Draw, and Quark are the Programs used in-house. Your art must be sent to us as a 300dpi image. This is to insure that it meets our strict standards resulting in a high quality Image for your business.
If you have bad art we can have it redrawn for a minimal fee (roughly $20). Call for a quote.
Rare to this industry, our design and typesetting department is not a “profit center” for Credit Union Marketing. This is something we do for you at our actual cost.
Looks like we really do want to be your OneSource provider.
If you have ANY questions regarding art, call Stewart or Preston @ 800-993-7000
FIVE STAR
We all understand the important premise that the more credit union services a member uses, the less likely that member will move his or her account(s) elsewhere. This results in a member that is more likely to stay with the credit union for many years to come.
Five Star is a marketing campaign designed not only to expose your membership to the many services your credit union offers, but to also entice them to sign up for more of your services. Examples of services include checking accounts, car loans, IRAs and home equity loans. The member is awarded a “star” with each service he or she participates in. The goal is to have a member sign up for 5 different services. The more “stars” the member has, he is rewarded with incentives such as lower car loan rates or higher CD rates. This win-win situation creates an on-going relationship in which your member continues to turn to your credit union for future financial needs.
We can design a customized Five Star marketing campaign for your credit union. We will work with you to determine the additional member services that will benefit your credit union. This successful campaign will ensure continued membership participation as well as financial stability for your credit union.
Postcards
Even in today’s digital age Credit Unions face challenges in reaching out to members and the Segs affiliated with your charter. Postcards are the answer and there are many benefits beyond just reaching out to your membership. You have an opportunity for branding, sharing the benefits of membership, promoting great rates and services and sharing the connection that the Credit Union has with the Community. Postcards are unique in that you can target members or if you’re looking for membership you can mail based on demographics (age, home owners, income, zip codes, radius, marital status, etc).
Our Goal is to help Credit Unions grow and the only way to accomplish that is through a good marketing strategy. At this point in time we have an opportunity to reach out to people who have a lack of trust and/or respect for the financial industry. We have answers to your needs and we aspire to help you reach your goals. Many of our customers look at Credit Union Marketing as an arm of their Credit Union. It’s in our best interest to serve you well and to help your Credit Union succeed beyond your expectations. If you look at the potential of your return on investment it’s not difficult to see the direct impact that postcards could have on your Credit Union.
Testimonials
• Atomic Employees CU sent their postcards out to a zip code close to their newest branch – by age and income, and tripled their monthly goal for that branch in the first 18 days of the promotion.
• Liberty One CU said this of their May 2014 Vacation promotion, “We did a vacation loan promotion with Credit Union Marketing and the phones were ringing off the walls and not just for vacation loans either: car loans, too!”
• Ben E. Keith FCU doubled their loans in June 2014 and doubled their number of RV and boat loans for the year in just 1 month.
• “Baylor Credit Union teamed up with Credit Union Marketing to create a post card for a loan promotion to let our members know about our new online loan applications. The response has been great from our members. Thanks to the team from Credit Union Marketing for a great job. We look forward to working with you in the future.”
Your Part
• Provide us with what you want to promote.
• Provide us with Excel file with member names and addresses (We destroy the file upon mailing of the postcard)
• OR if you want us to provide the mailing list to go to prospective members in a certain area – provide us with zip code or area. We can set parameters by income, age, etc.
Our Part
• We will provide you with a custom design and imprint options of your choice or you may select one of our stock designs. (Minimal art charges apply to custom work)
• We will send you a proof prior to printing so you can see what your final postcard will look like.
• We will remove all duplicates and send one postcard per household.
The total mailing cost is 46 cents per card including spraying names, bar-coding to expedite handling, banding into postal areas and taking to the post office. YOU COULD NOT DO THIS IN-HOUSE FOR THAT PRICE!
With 21 years of credit union marketing experience, we stand behind our products and services.
Let us help you grow your loans this month!
Cost Benefit Analysis
How will our integrated systems help your office?
The essence of our systems is to improve your operational efficiency. By streamlining your ordering processes, inventory management, warehousing and distribution, you will save countless man-hours. By eliminating wasted time and money in each of these functions, you can focus on what you do best… serving your customers.